Professional Marketing and Design Services to Help You Grow Your Business.
Start increasing awareness, better differentiate from your competition and generate more traffic and leads. Whether you need help with a website redesign, or a more comprehensive marketing strategy, we can help. Our years of industry experience combined with top-level marketing and design talent deliver a powerful combination to help you reach your sales goals.
A solid marketing strategy with the right mix of tactics will help eliminate wasteful spending and increase your chances of reaching your numbers on-time and on-budget.
Identify not only what the industry is presently doing but where it is going, highlighting areas with the most promising growth opportunities.
Brand Identity & Positioning
A professionally designed logo, color scheme and supporting graphics comprise the visual representation of your company and should exude professionalism and quality. Your brand positioning should answer the question: “Why should a potential customer choose you instead of your competitors?
Stand out from the crowd while building trust and authority with a well designed site that is mobile-friendly, easy to navigate, and clearly communicates your key messages. Since your website is your most important sales rep, it needs to make a good first impression in order to generate leads.
Search Marketing (SEO/SEM)
Ranking higher in the search engines lead to more website traffic, leads and sales. Pay-per-Click ads offer a low-cost and quick way to get your company and products in front of potential customers. Campaigns need to be carefully designed and monitored to ensure results and positive ROI.
Targeted email campaigns are one of the most effective tactics to stay top-of-mind, and nurture leads into customers.
Social Media Marketing
Social media is another essential tactic, especially when targeting younger decision makers. A Linkedin prospecting strategy can help you target prospects, add quality new connections and start conversations with potential customers.
Exceptional customer service can set your company apart. Investing in a CRM system not only makes your sales team more effective, but also helps your company make the most out of your employees’ time and helps them better serve your customers.
Professionally designed and consistent looking brochures, catalogs, tradeshow booths and direct mail campaigns are important parts of an effective sales support strategy.
Case Study: Website Redesign and Digital Marketing Strategy Helps Michigan Air Solutions Increase Website Traffic and Leads by over 300%.
Case Study: Diverse Dimensions’ Search Marketing Strategy Increases Awareness and Delivers Quality Leads.
Case Study: Rebranding and Brand Positioning Helps AMI Bearings, Inc. Differentiate From the Competition and Win More Business.
“I am convinced that our success is directly related to FSE Connect’s marketing stratgegies. Every website update has been seamless and well developed. FSE always delivers a quality product and service that always yields visibility on the web far beyond my expectations.
—Jeff Mass, Owner, Diverse Dimensions
Learn More About How FSE Connect Can Help— Schedule a Complimentary Consultation
During the call we’ll review your needs, goals and current marketing material and strategy. We’ll provide recommendations and insights to help make your marketing and design more effective.
Email or call Jake Kaylor at 269-716-0787 to schedule a call.